Abdul Muhaimin Al Nassar runs outbound for a living. He founded a London-based lead generation agency after an MSc in Business Intelligence and Digital Marketing at Brunel University, and has run campaigns for clients across multiple industries and niches since.
That work meant paying for every data tool on the market and watching good copy die on bad lists. The fix was built in-house first: find the authoritative source for each target, qualify every company against the ICP, verify every contact, gate every file before it ships. Proxpectra is that process, opened up to other teams.
Abdul Muizz kept seeing the same thing: recruiters, agency founders and B2B sales teams paying for tools they barely use, running platforms that do not talk to each other, and still wondering why their outbound is not working. The problem was never the effort. It was the infrastructure underneath it.
That is why he co-founded Proxpectra. Not a software reseller that hands you a login and wishes you luck, but a team that helps lean B2B teams set up and run outbound properly: the data, the tooling, the LinkedIn systems and the workflows that have to work before outbound can work. He runs the client side, from first brief to delivered file.
Why we started
Outbound fails on data before it fails on copy.
Every campaign we ran taught the same lesson. The message was fine. The list was wrong: the wrong companies, people who had moved on, emails that bounced. Fixing the list fixed the campaign. So we built the fix into a process and made it the product.
Tool bills that do not match the output
Seats, credits and renewals for Apollo, ZoomInfo and Sales Navigator add up fast, and most teams use a fraction of what they pay for. We carry the tooling. You pay for the list.
Database tags are not your ICP
An industry filter says a company is "software". It does not say they sell to dental practices, or that they stopped doing it two years ago. We read each company's website and judge it against your ICP before it makes the list.
Unverified data burns domains
Lists that look full and bounce at 20 percent cost more than they save. Every email and mobile goes through a verification pass. Fields we cannot confirm say not found.
Nobody owns the brief
Marketplaces hand you a freelancer and a form. Here one person owns your brief from the first message to the delivered file, and revisions are included.
The team
A specialist team behind every list.
Researchers, list builders and verification specialists who have spent years in outbound data. You get one point of contact and the whole team behind the file.
- 01
Research
Pin the exact target and find where it is listed by an authority.
- 02
List building
Pull from the right source for that market, to your titles, sizes and geography.
- 03
Qualification
Read every company's website and judge it against your ICP.
- 04
Enrichment and verification
Find emails and mobiles, then verify them. Missing fields say not found.
- 05
QA and delivery
Nine checks before any file leaves, including that every email belongs to the contact's company.
Company
Proxpectra is a trading name of Freelander Solutions Ltd, registered in England and Wales, company no. 16219233.
Registered office: 20 Wenlock Road, London N1 7GU.
Markets
United States, United Kingdom, Europe, United Arab Emirates
Send your ICP. Get a count back today.
No seats, no contracts, no credits to manage. Just the list.